Oceanário

There’s an Oceanarium of locals in Lisbon.

It’s become part of the Lisbon landscape since 1998. The Oceanarium is one of the largest attractions for those who visit the city. Today’s tourists are travelers. They like to feel what is genuine, to mix with the locals and their ways. A EQUIPA dove in to the adventure of presenting the Oceanarium’s residents to its visitors.

A EQUIPA

Mariana Coutinho

Designer

Ricardo Henriques

Copywriter / Brand Strategist

Luis Branquinho

Director

Homem Bala

Animation

Marta d'Avila

Designer

Mário Mandacaru

Creative Director

Cristina Gonçalves

Project Director

LOCAL THINGS ARE ALWAYS MORE APPEALING.

To really know Lisbon, you must meet its inhabitants. And among Lisboners, there are also the residents of the four habitats of the Lisbon Oceanarium. Meet the locals: 8 000 sea creatures (fish, mammals, crustaceans, shellfish and plants).

LOCAL, FROM THE AIRPORT TO THE CITY STREETS.

Those who visited Lisbon were immediately approached upon arrival at the airport, in the cruise liner docks, on advertising boards, trams and buses, with the welcome and invitations from these wet locals to be met up close.

Praça

In Praça everything is down-to-earth.

Praça is the new restaurant concept of the Beato's Creative Hub, that is also an online grocery store. Coming from the 'farm to table’ concept, and counting on A EQUIPA’s help, it concentrates into just one place authentic food produce, directly from small regional producers.